Every Company Is A Software Company

What would your company be like, if it was originally a software company? How would the way you deliver your product or service be different? How would you interact with your customers? How would you infuse your offering with software to enhance the customer experience? This is a good exercise to understand the potential of…

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Who The BLEEP Cares About Your Silly Little Story Anyway?

previous post I don’t think you care about my story that much. Hopefully, you care about your business, your customers, and your employees? Yes? Good! So, let’s make this about you, shall we? Basic Assumptions First… You work for a company that sells something of value (a product or a service) to someone who buys it.…

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